PDT10:30 AM – 11:10 AM
John Sahagian
Senior Vice President, Chief Data Officer
Baxter Credit Union
Yasamin Sadrian
Principal, Account SE
Salesforce
Amir Madjlessi
Managing Director, Industry Advisor
Salesforce
Gianluigi Pesce
Head of Client Intelligence, Digital Channels
UniCredit
What does it take to get AI to work across the bank? See how two banks are rethinking use cases, deployment, and observability to deliver real impact. Hear what works, no matter your firm's size.
Outcomes
Goal A
Create an agent-driven ecosystem led by Agentforce in a banking landscape.
Goal B
Deliver hyper-personalized finance across all the channels.
Goal C
Explore maximizing customer loyalty and retention in banking.
10 Hours to 30 Minutes: Closing the Execution Gap
Breakout • Intermediate
Thursday • 9:30 AM – 10:10 AM
2026 State of Email: Best Practices in the Agentic Era
Workshop • Beginner
Wednesday • 4:00 PM – 5:00 PM
2 keys to Unlock Trusted AI with Context-Rich Data
Breakout • Intermediate
Wednesday • 1:30 PM – 2:10 PM
3 Best Practices to Start Strong with Salesforce
Theater • Beginner
Wednesday • 4:00 PM – 4:20 PM