PDT1:30 PM – 2:30 PM
Andrew Lee
Senior Manager, Product Marketing
Salesforce
Michelle Roch
Principal Technical Architect
Salesforce
Discuss strategies and use cases to connect marketing, sales, and service teams with Data 360, using unified data and context to power seamless experiences that drive growth, retention, and loyalty.
Outcomes
Goal A
Diagnose where disconnected data is costing your organization speed, revenue, or customer loyalty.
Goal B
Identify the signals you'd need unified to catch, and act on a broken customer moment in real time.
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