PDT4:00 PM – 4:20 PM
Jordan Nettles
Data and AI Architect
Oklahoma State University Foundation
Ashley Wilson
Chief Customer Officer, Momentum
Salesforce
Complete, accurate sales data is the foundation for AI-powered insights, reliable forecasting, and personalized customer experiences. Uncover strategies to improve your data and put it to good use.
Outcomes
Goal A
Your data is the fuel for AI. Learn how to unify data to unlock AI's full potential.
Goal B
Learn about the innovation that's eliminating manual tasks, giving reps more time to focus on activities that drive growth.
Goal C
Understand the steps you can take right now to bring your data together and drive more informed go-to-market decisions.
0 Margin for Error: 10 Data Quality Requirements for AI
Theater • Intermediate
Wednesday • 9:00 AM – 9:20 AM
10 Hours to 30 Minutes: Closing the Execution Gap
Breakout • Intermediate
Thursday • 9:30 AM – 10:10 AM
2026 State of Email: Best Practices in the Agentic Era
Workshop • Beginner
Wednesday • 4:00 PM – 5:00 PM
2 keys to Unlock Trusted AI with Context-Rich Data
Breakout • Intermediate
Wednesday • 1:30 PM – 2:10 PM