PDT2:00 PM – 2:20 PM
Daisy Han
Senior Product Marketing Lead
Salesforce
Yajur Gupta
Strategic Account Executive
Salesforce
Perumal G
Head Digital COE eCommerce & CRM
Titan Company Ltd
How a leading retailer connected Data 360, Marketing, Service, and Commerce to spot buyer intent live, delivering a 5.5% lead conversion lift and 1.2 million personalized experiences. Plus, live demo.
Outcomes
Goal A
Learn how one conglomerate unified four brands on a single Marketing Cloud stack and the sequencing that made it work.
Goal B
See what real-time personalisation, WhatsApp, and paid media look like when Marketing, Service, and Commerce share data.
Goal C
Understand the honest trade-offs and hard decisions behind a full cross-cloud, multi-brand deployment at scale.
10 Hours to 30 Minutes: Closing the Execution Gap
Breakout • Intermediate
Thursday • 9:30 AM – 10:10 AM
2026 State of Email: Best Practices in the Agentic Era
Workshop • Beginner
Wednesday • 4:00 PM – 5:00 PM
2 keys to Unlock Trusted AI with Context-Rich Data
Breakout • Intermediate
Wednesday • 1:30 PM – 2:10 PM
3 essentials to Scale Multi-agent AI Across the Enterprise
Breakout • Intermediate
Wednesday • 9:30 AM – 10:10 AM